An affordable way to target your market

[Leisa Coffman]

Most small businesses these days are tapped out and can't afford advertising. It seems those who are advertising are not really happy with their results versus the cost. Based on my own marketing experience with national campaigns, I took a closer look on the local market and in combination I took the feed back that I received by other local businesses and built a Central Ohio campaign that is affordable and effective.

Central Ohio People is a monthly publication that is directly mailed to interested readers only in Columbus suburb communities. Each month a human interest story is featured of a Central Ohioian that has made a positive change in society. The publication has three category divisions, Beauty and Fashion, Dining and Entertaiment, Home and Garden. The publication is only sent to individuals who have an interest in the category they are receiving. Each publication is sponsored by 12 businesses and only costs $50 per suburb area. You may go to CentralOhioPeople.com to learn more.

[HarryS]

Thanks for the advice. Well it is really not that costly, maybe I can afford that one to make my market known to others. It’s true that making some big advertisement might cost at least no fax payday loans to be air in radio/television for a week. Maybe by this publication, I can reach out the heart of consumers to patronize our products and services. Hope for more updates.